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  • ABOUT TOM CUSKEY

    Tom Cuskey is the VP of Publications and Associate Publisher of the Scotsman Press Pennysavers in Syracuse, NY, publishing weekly community papers with more than 250,000 circulation. He has been involved in sales and management training for more than 20 y...
  • TRAINING TESTIMONIALS 2009

    Session Held Friday, October 23, 2009 “I enjoyed this session, and it was "good" to hear from someone who is in the business, who is telling it like it is. It is a tough, rough environment out there, BUT we can persevere in these difficult times ...
  • ABOUT JIM BUSCH

    In addition to providing PaperChain with the monthly Link & Learns, Jim has done training at multiple association conferences and is on the staff of The Learning Institute (TLI), AFCP’s sales accreditation and training initiative. “Choose a j...
  • Long Range Planning: Why It's Important Now

    Written by Gary Greene, Cribb-Greene & Associates Your company dodged the bullet. You made expense cuts last year that allowed you to stay profitable. Business has stabilized the first two quarters of 2010 and you are beginning to feel that you ca...
  • AFCP Names New Executive Director: FCPNY'S LOREN COLBURN

    FEBRUARY 24, 2010 A familiar face in the free paper industry and a valued member of Free Community Papers of New York has been named the AFCP, Association of Free Community Papers Executive Director. Loren Colburn, the long-time publisher of the Scot...
  • Bartash Wins Six WOA Awards in National Competition

    2/19/10          FOR IMMEDIATE RELEASE: PIA’s Web Offset Association Recognizes Bartash as Best of the Best in Three CategoriesSidney Simon, owner and CEO of Bartash, Philadelphia’s leading manufacturer of magazines, newspapers, and niche pub...
  • Possible Summer Sale - 2010

    BY DONNA HANBERY, SMC On Thursday, February 18, 2010, Tom Foti, USPS Marketing Manager, announced a potential 2010 summer sale for eligible Standard mailers of letters and flats. The sale is subject to the official filing of a notice with the PRC and wi...
  • What Local Advertisers Say About Media Sales Reps

      AdMall commissioned a survey of 1100 small and midsize business owners in November 2009. They were asked "if you could offer one piece of advice to the media sales executives that try to sell you advertising, what would it be?" This video reveals a ...
  • Success! Seasoned Rep Training

    images/stories/dsc_0144.jpgFCPNY's first ever Seasoned Sales Rep Training Session, held October 23, 2009, was a fabulous success! There were 77 in attendance from 14 participating publications. Experience ranged from less that 1 year on up to 33 years wit...
  • IT'S NEVER TOO LATE

      Written by Tom Cuskey Associate Publisher Scotsman Press Saint Peter is standing at the gates of heaven interviewing a young man who had just arrived. "I'm looking through your file and don't really see anything ...
  • TARGET YOUR MARKET

      Written by  Brenda Denk Sales Manager RW Publications, Inc. This article will focus on tapping into your most valuable source of revenue - existing clients. When brainstorming ways to generate new business it's easy to overlook what'...
  • COMMUNITY PROMOTIONS

      Written by Nancy Chodak Director of Advertising Genesee Valley Penny Saver When faced with this tough economic climate, there is no better way to increase your customer base and revenue than with Community promotions. Ev...
  • Community Papers' Circulation Audits Give Reason to Cheer -- Latest Numbers: Wide, Deep & Stable

    For immediate Release: October 23, 2009 Before the national circulation narrative turns to gloom and doom next week, there's plenty of reason to celebrate right now at the community level. Audit data for the first half of 2009 has just been crunched by...
  • Newspapers Are Here For The Long Term

    By John Cribb ~ Cribb-Greene The "popular wisdom" that small and mid size newspapers are going to vanish is ridiculous. Here's why.  The primary product newspapers create is local news and information. The public's appetite for local news has not dimi...
  • SMC Survey Results - Data Shows Postal Rates Too High

    In May and June 2009, the Saturation Mailers Coalition (SMC) sent a 22 question survey to its members.  The survey was designed to collect data that describes SMC’s members’ volumes, distribution choices, and marketplace conditions.  The survey was ...
  • Kamen & Co. Group Receives 2009 Best of New York Award

    U.S. Commerce Association’s Award Plaque Honors the AchievementWASHINGTON D.C., June 8, 2009 Kamen & Co. Group Services has been selected for the 2009 Best of New York Award in the Media Appraisers category by the U.S. Commerce Association (USCA)....
  • KAESU PARTNERS WITH MEDIASPACE SOLUTIONS

    Kaesu, Inc. Prepares Launch of Expanded Online and Print Advertising Solutions for Local Markets with Strategic Investment from Mediaspace Solutions. Alliance Strengthens Community Newspaper Campaign Outreach for Local, Regional & National Advertisers...
  • Bartash Printing Expands Post-Press Offerings

    Sidney Simon, owner and CEO of Bartash Printing, a leading manufacturer of magazines, newspapers, and niche publications, announced today that the company has added full circulation services to its growing list of post-press capabilities, including CWC Qu...
  • Bartash Enhances Digital Prepress Capabilities

    New Talent and Technology Deliver Significant Upgrades at Philadelphia’s Largest Cold-Set Web PrinterSidney Simon, owner and CEO of Bartash, announced today that the company has successfully upgraded their Digital Prepress offerings through the acquisit...
  • Mid and Small Newspaper Industry is Not Failing

    Our industry is going to survive, and is doing much better than many other industries in the current recession. We've spoken to dozens of owners and executives of mid and small newspapers/shoppers and though many are struggling with the current economy, t...

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